-- Content is used across both organic growth and paid advertising campaigns
-- Complete video asset package for course promotion
-- Reels generated 700,000+ organic views in the first month
To create a program presentation video, ad creatives for paid promotion and viral Reels for organic reach
5. Created a viral-style Reels optimized for broad organic reach
4. Produced a course presentation video and a series of ad creatives
3. Wrote scripts for all videos
2. Developed content concepts and visual references aligned with the personal brand and audience
1. Conducted deep pre-production research: analyzed the product,
course structure, expert positioning, and niche competitors
into high-performance content — built to reach wide audiences and drive course demand.